MSLs and the 2024 ABPI Code - Medical Science Liaison Association

Masterclass Details:

Are your non-promotional medical teams inadvertently crossing into promotion – and is that acceptable under the 2024 ABPI Code? Maintaining clear boundaries between promotional and non-promotional activities is essential for compliance, yet it’s not always straightforward.

This timely 60-minute masterclass for MSLA Members, led by Dr. Lisa McCluskey, will offer valuable insights into the complexities of the 2024 Code for MSLs, using real cases and scenarios to clarify what does, and does not, constitute ‘promotion.’

Join us to explore the nuances of the Code pertinent to MSLs, emphasising that it’s not job titles but actions that determine adherence to ABPI standards.

Key Learning Objectives:

Understand how the Code’s wording and intent apply to real-life cases, helping you recognise activities that could appear promotional
Learn strategies for medical teams to remain strictly non-promotional while aligning with ABPI standards
Gain clarity on whether certain activities are suitable for medical roles, even if technically promotional
Examine real-world scenarios to grasp the nuances between promotional and non-promotional activities

Date and time

27th Mar 2025 13:00 – 14:00 (GMT)

MSLs and the 2024 ABPI Code

Speakers

Dr Lisa McCluskey

Company Director, PharmaSig Ltd

Testimonials

Louise Rudd, Senior Medical Science Liaison

Novartis UK

“The MSLA is a priceless resource for all MSLs and aspiring MSLs. The content of the webinars has been incredibly well thought out, it’s relevant, stimulating and you get this all for free!

I’m proud to be a part of the community and I have met some amazing people that have helped me grow as an MSL.”

Danny Burney, Field Medical Lead

Bristol-Myers Squibb

“Being part of the MSLA has given me a real sense of connection with peers who understand the challenges and opportunities of medical leadership and MSL roles alike.

The open exchange of ideas, expert insights and supportive community have all been incredibly valuable -it’s an inclusive community space that genuinely helps you grow, stay inspired, and enhance your impact within Medical Affairs.”

Stuart Hill, Medical Director

Merck Group

“Membership of the MSL Association gives everyone who is an MSL or an aspiring MSL, access to an invaluable series of resources that can really enhance your knowledge, skills and development to the next level, to allow you to be the best that you can be. It is a must for everyone.”

Vanesa Salazar, Researcher & Aspiring MSL

The University of Edinburgh

“Being part of the MSLA has been incredibly valuable in my transition from academic research to Medical Affairs. Through the masterclasses, networking and mentoring opportunities, I’ve gained a clearer understanding of the MSL role and the skills needed to succeed.

The MSLA has also helped me stay up to date with the latest trends and challenges in the field as the role keeps evolving.

Lastly, through MSLA I could connect with professionals from different seniority levels and diverse backgrounds that inspired me and supported me during this journey.”