How To Run A Successful Ad Board!

Friday 13th November 2026 13:00 - 14:00 (GMT)


Engage deeper, stay compliant: give your Ad Boards more meaning, insight and strategic value

Masterclass Details:

With increasing limits on HCPs’ time and growing scrutiny around HCP interactions, organisations must ensure Ad Boards are not only engaging and strategically valuable, but also compliant, well governed and appropriately documented. In this practical 60-minute masterclass, our expert panel will explore what makes an Ad Board truly successful in today’s evolving healthcare and regulatory environment, and examine how to balance meaningful scientific exchange with the requirements of the ABPI Code and internal governance.

Drawing on expertise across compliance, Medical Affairs, analytics and agency delivery, our speakers will share practical approaches to designing Ad Boards with clear objectives, selecting the right participants, facilitating valuable discussion and capturing insights that can genuinely inform strategy and decision-making. We will explore how analytics and post-meeting insight evaluation can help you maximise the value of Ad Board activity while demonstrating measurable impact across Medical Affairs and cross-functional teams.

Whether you’re planning your first Ad Board or refining an established programme, you’ll discover practical ideas and proven techniques to help you deliver compliant, engaging and insight-driven Ad Boards across face-to-face, hybrid and virtual environments.

 

Bring your questions and challenges, and leave with actionable strategies you can apply to your 2027 Ad Board planning.

 

Key Learning Objectives:

• Learn how to design Ad Boards that align with strategic objectives while remaining ABPI compliant
• Discover facilitation techniques that encourage meaningful and balanced scientific discussion
• Understand how to structure and document Ad Boards to support governance and audit readiness
• Explore how analytics and insight capture can maximise the strategic value of Ad Board activity
• Gain practical ideas for delivering successful face-to-face, hybrid and virtual Ad Boards

LSAA reserves the right to restrict access to this webinar to LSAA or MSLA members.
  • Date and time

    13th Nov 2026 13:00 – 14:00 (GMT)

How To Run A Successful Ad Board!

Speakers

Testimonials

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Louise Rudd, Senior Medical Science Liaison

Novartis UK

“The MSLA is a priceless resource for all MSLs and aspiring MSLs. The content of the webinars has been incredibly well thought out, it’s relevant, stimulating and you get this all for free!

I’m proud to be a part of the community and I have met some amazing people that have helped me grow as an MSL.”

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Danny Burney, Field Medical Lead

Bristol-Myers Squibb

“Being part of the MSLA has given me a real sense of connection with peers who understand the challenges and opportunities of medical leadership and MSL roles alike.

The open exchange of ideas, expert insights and supportive community have all been incredibly valuable -it’s an inclusive community space that genuinely helps you grow, stay inspired, and enhance your impact within Medical Affairs.”

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Stuart Hill, Medical Director

Merck Group

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Vanesa Salazar, Researcher & Aspiring MSL

The University of Edinburgh

“Being part of the MSLA has been incredibly valuable in my transition from academic research to Medical Affairs. Through the masterclasses, networking and mentoring opportunities, I’ve gained a clearer understanding of the MSL role and the skills needed to succeed.

The MSLA has also helped me stay up to date with the latest trends and challenges in the field as the role keeps evolving.

Lastly, through MSLA I could connect with professionals from different seniority levels and diverse backgrounds that inspired me and supported me during this journey.”

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