AI at Your Elbow: The rise of digital colleagues in pharma - Medical Science Liaison Association

How AI is reshaping job roles, accelerating performance and changing how work gets done across pharma

Masterclass Details:

Digital colleagues are no longer the future, they’re already here. AI is reshaping pharmacovigilance, marketing, medical affairs and many other areas across the Life Sciences industry. But are teams ready to work side by side with algorithms? And what does effective AI adoption look like on the ground?

In this 60-minute masterclass, our AI leaders from sales, marketing and medical share what it takes to successfully embed AI into day-to-day roles across pharma and healthcare.

They’ll demystify how AI tools are being used in different job functions: automating repetitive admin, highlighting real-time insights, augmenting complex decision-making and more!

More than buzzwords, this is about helping smart people use AI to stay sharp, effective and human.

Join live as we cut through the AI hype and explore how digital colleagues can elevate productivity, drive innovation and remove the grunt work from your day.

Key Learning Objectives:

Discover how AI is being deployed across core job functions in pharma
Understand the barriers to adoption and how to overcome them
Learn from case studies and first-hand experience of successful AI integration
Explore how to think strategically and act practically with AI at work
Find out how to stay relevant, sharp and ahead of the curve with digital colleagues

MSLA reserves the right to restrict access to this webinar to LSAA or MSLA members.

Date and time

13th Feb 2026 13:00 – 14:00 (GMT)

AI at Your Elbow: The rise of digital colleagues in pharma

Speakers

Testimonials

Louise Rudd, Senior Medical Science Liaison

Novartis UK

“The MSLA is a priceless resource for all MSLs and aspiring MSLs. The content of the webinars has been incredibly well thought out, it’s relevant, stimulating and you get this all for free!

I’m proud to be a part of the community and I have met some amazing people that have helped me grow as an MSL.”

Danny Burney, Field Medical Lead

Bristol-Myers Squibb

“Being part of the MSLA has given me a real sense of connection with peers who understand the challenges and opportunities of medical leadership and MSL roles alike.

The open exchange of ideas, expert insights and supportive community have all been incredibly valuable -it’s an inclusive community space that genuinely helps you grow, stay inspired, and enhance your impact within Medical Affairs.”

Stuart Hill, Medical Director

Merck Group

“Membership of the MSL Association gives everyone who is an MSL or an aspiring MSL, access to an invaluable series of resources that can really enhance your knowledge, skills and development to the next level, to allow you to be the best that you can be. It is a must for everyone.”

Vanesa Salazar, Researcher & Aspiring MSL

The University of Edinburgh

“Being part of the MSLA has been incredibly valuable in my transition from academic research to Medical Affairs. Through the masterclasses, networking and mentoring opportunities, I’ve gained a clearer understanding of the MSL role and the skills needed to succeed.

The MSLA has also helped me stay up to date with the latest trends and challenges in the field as the role keeps evolving.

Lastly, through MSLA I could connect with professionals from different seniority levels and diverse backgrounds that inspired me and supported me during this journey.”